Sales Presentation Series: Avoiding GTM Mistakes
- Mike Pinkel
- 14 hours ago
- 2 min read
Most startups don't fail because their product is bad. They fail because they make preventable go-to-market mistakes that drain runway before they ever find their footing.
We see the same three mistakes again and again:
The wrong GTM motion and team. Targeting the wrong customers with the wrong sales approach, or hiring sales reps before the founder has proven the product can be sold. Either way, growth stalls and runway burns.
Poor sales execution. Pitching features instead of value, so prospects say "looks great" and then go quiet. Without a way to prove value and manage the sales process, the sales team can't scale past the founder.
Weak negotiation skills. Procurement asks for a discount. The seller panics. Revenue walks out the door — and a precedent gets set for every deal that follows.
To help early-stage teams avoid these traps, P.S.I. Selling is offering a free live presentation series: Avoiding GTM Mistakes. Each session is purpose-built to close one of these gaps so your team can execute with confidence.
Three Presentations. Three GTM Solutions.
Go-to-Market 101: Taking Early-Stage Products to Market. How to choose your ideal customer profile, design a sales motion that fits your product and stage of company development, and hire the right team in the right order.
Sales Fundamentals: Proving Value and Managing the Process. How to define your product's value, build sales conversations that use that value to move deals forward, and manage a process that takes prospects from first call to signed contract.
Effective Negotiation: Master the Basics and Learn to Adapt. Core negotiation principles, a four-question framework for assessing any negotiation before you walk in, and how to adapt your approach to the situation in front of you.
What to Expect
Each session is about an hour, includes Q&A, and is designed for groups of five or more startups — think founder communities, accelerator cohorts, or investor portfolios.
Your group gets one presentation at no cost.
You'll submit questions in advance so the content speaks directly to your team's real challenges, and you'll leave with specific tactics you can put to work immediately. No theory without application. Book a presentation here.
See a Preview
Check out the slideshow below to see selected slides from the presentations:
Book a Session
If you run a startup community, accelerator, or VC portfolio program — or you want to organize a session with a few founder friends, drop us a line and we'll get you scheduled!
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Want to learn more about us? Check out the P.S.I. Selling Content Page for more insights on sales communication, strategy, and leadership.
For more about the author, check out Mike's bio.